Frequently Asked Questions
If you're considering working together, these questions might help clarify what I do, how I work, and whether we're a good fit. If you don't see your question here, please reach out. I'm happy to discuss specifics with you.
What does “editorial strategy” mean in practice?
It's the architecture beneath compelling arguments: the work of translating complex expertise into ideas that survive scrutiny and shift conversations. For some clients, that means developing the intellectual scaffolding for a book proposal or thought leadership campaign. For others, it's ghost-drafting op-eds, speeches, or long-form pieces that convey their authority without sounding like they were written by anyone else. The goal isn't to make ideas palatable. It's to make them undeniable.
Who are your typical clients?
Accomplished professionals with complex expertise and something substantive to say: political strategists, academics, legal scholars, scientists, journalists, and founders whose ideas deserve a wider audience than their day jobs allow. My own background spans award-winning journalism (The New York Times, TIME, Le Monde) and producing political debates for Al Jazeera, which taught me how arguments survive scrutiny. I've ghostwritten for leaders at global institutions and developed editorial strategies for ambitious thinkers building public platforms. What connects them is intellectual seriousness and a refusal to settle for generic thought leadership.
What kinds of projects do you take on?
Book proposals and manuscripts, op-eds and essays, speeches, strategic messaging, and sustained editorial projects like newsletters or narrative campaigns. Most clients come to me with complex material and a clear perspective. The work is shaping that material into arguments that are precise, persuasive, and built to withstand scrutiny. Recent projects have ranged from ghostwriting political analysis to developing long-term editorial voices for thought leaders.
What's the difference between ghostwriting, editing, and editorial strategy?
Ghostwriting is authorship on your behalf: I write in your voice, as you.
Editing refines existing material: sharpening structure, argument, and tone.
Editorial strategy defines the intellectual architecture: which arguments belong where, how they build upon one another, and what shape a coherent body of work takes across book projects, publications, or campaigns.
Many of my clients engage me for a blend of all three.
What's the difference between content and editorial work?
Content fills space; editorial work builds meaning. I don't produce volume for the sake of volume. I help clients translate complex expertise into arguments that inform, influence, and endure.
What kind of clients do you not work with?
I don't take on projects focused on volume over substance, marketing copy that prioritizes SEO over argument, or content designed to fill a publishing calendar rather than shift a conversation. My work is for people who have something specific to say and care deeply about how it's said.
What if I'm not sure what I need yet?
That's often where the best projects begin! If you know your ideas matter but aren't sure whether they belong in an op-ed, a book proposal, an essay series, or another format — or whether the argument itself needs further development — I can help clarify that. The first step is understanding what you're actually trying to say and who needs to hear it.
What's your philosophy as a writer and editor?
I don't follow formulas. Writing, for me, is an act of listening to language, meaning, and the person behind the words. But I'm also tough: if an argument has holes, I'll find them and push until they're fixed. The work is to make ideas both true and defensible — precise enough to withstand scrutiny. Clarity isn't technique; it's integrity on the page.
What does a typical engagement look like?
It varies. Some clients hire me for a single high-stakes piece: an op-ed, a speech, a book proposal. Others engage me as an ongoing editorial partner to develop a sustained public voice or thought leadership platform. Most projects begin with a conversation to clarify scope, timeline, and what success looks like. From there, the work is iterative: drafting, refining, and ensuring every word carries weight.
How much do you charge?
It depends on the project. I work on both project and retainer bases, and pricing reflects the scope, timeline, and complexity of each project. If you'd like to discuss whether your budget aligns, reach out. I'm straightforward about fit.
How do I get started?
Send me a note through the Contact page. Let me know what you're working on, what you're trying to accomplish, and where you are in the process. We'll schedule a conversation to determine if we're a good fit.